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The Concept II Way
Concept II is a premier kitchen, bath, tile, and closet design company. Our engaging creative process, exclusive product lines, expert installation, and thorough customer service have distinguished us among a diverse list of clients and within the industry itself.
Located in Rochester, New York, we’re proud to be a destination not only for homeowners, but for architects, tradespeople, and designers from around the country seeking inspiration and unique results. Contact us today to schedule a visit to our award winning showroom of numerous kitchen, bath, tile, and closet displays featuring products and styles you can’t find anywhere else but with Concept II.
What We Do
Custom Kitchens and Baths
Our Design Process
The process starts with assessing the environment, learning the pros and cons of the existing space, and evaluating our clients wants, needs, and expectations. As the design develops, the client is presented hand renderings or a computer generated model that not only brings gravity to the space, but educates the client on how and why their new space will improve not only in appearance but in function.Explore Your Options
Cabinetry + Appliances
As a true design studio, we handle every aspect of your project, including cabinetry, countertops, appliances, flooring, tile and stone, backsplash material, hardware, fixtures, accessories, lighting, and more. Having access to a wide variety of products enables us to provide our clients with the very best brands and materials available. We also have our own custom cabinetry line designed specifically by our team.Explore Your Options
Full Service Installation
We pride ourselves on professional and meticulous installations and it all starts in the beginning. As our designers transfer their measurements from the job site to a floor plan, our installers work closely with the team addressing all project details. The designers provide the installers with all the necessary information and frequently stay in communication throughout the entirety of the project for a seamless installation for you.Explore Your Options
Concept II Kitchen and Bath
Concept II is a boutique kitchen, bath, closet, and tile design studio specializing in custom cabinet design and expert installation. Founded by Gary Pino in 1970, he quickly established himself and the company as the leader in designing and installing the most distinctive kitchens and baths in the greater Rochester, NY area.
Gary’s extensive experience as a skilled designer and building contractor is the primary reason for the company’s prowess and reputation. “We don’t sell cabinets, we sell kitchens,” Gary always says. He maintains that you can buy cabinets anywhere, but it takes quality products and hard work to create an extraordinary environment tailored to a customer’s specific taste and lifestyle.
Read More Reviews
Steve & Vicki Burns 5/5
“We could not be more pleased with our beautiful new kitchen that was designed and installed by Concept II. The total renovation of our kitchen was completed on time and within budget. In the early design process, Concept II listened to what we wanted and together we developed a great kitchen. Our work was completed under the direction of Jim Krause, a general contractor in Fairport, NY, who is outstanding. The renovation went exactly as planned. It has been a pleasure to work with the entire team and we highly recommend them. Ted Fox, the Concept II cabinet installer, deserves special mention as he is one of the most meticulous workers we have seen. SEE FULL JOB HERE”
Larry & Ester Creswell 5/5
“We had our master bath plus laundry/mud room remodeled. We found Concept II to be helpful and patient, knowledgeable, has great products, and has an exceptional friendly staff that goes far beyond their job description. It was an exciting wonderful experience”
Stewart & Barbara Agor 5/5
“Concept II did an outstanding job in the renovation of our bathroom. Derek worked with us on design, listening carefully to what we thought we wanted, guiding us through selection of fixtures and colors, and gently steering us away from some of our original ill-conceived notions. The remodeler did his job professionally and carefully, with a focus on quality all the way and with the flexibility to incorporate suggestions---ours and his own---as we went along. The result is that a very small bathroom now has a bright, attractive, open feeling, making it seem roomer than it really is. As part of the renovation, we installed some Toto products, rightly known for their high quality. Over a year after the project was complete, a problem arose with one of them. Ross---the owner of Concept II---guided us toward a resolution and stood ready to help in any way he could. And Toto itself gave us outstanding support, even though the product's warranty period had expired.”
Bruce Hankin 5/5
“We had an outstanding experience with Concept II from the design phase in their state-of-the-art showroom, through construction, to completion. Especially remarkable, was the superb level of craftsmanship, attention to fine detail, and completion of the entire project according to timeline. We were amazed to have such a pleasant, knowledgable crew in our home. Throughout the renovation, all members of the Concept II team practiced incredible cleanliness and respect for our home. Literally, there was absolutely no disruption to our everyday life! We highly recommend Concept II to anyone interested in having amazing, extraordinary, custom designed kitchen and bath renovation. SEE FULL JOB HERE”
TJ & Molly Shepard 5/5
“We used Concept II for a simultaneous kitchen and master bath renovation. It was a fairly large project as both rooms were torn completely down to the studs, including the ceilings. Concept II did the design jointly with an interior decorator we'd used previously. Their team installed new plumbing, electrical and mechanicals where needed. We couldn't be happier, and I can't say enough about working with them. Everyone in their organization is professional, knowledgable and helpful. They were on budget and finished the project before their original timeline projections. I always felt like their employees respected my time, my money, and my property. Their level of organization is really what stood out to me. There were a lot of moving parts and items to be ordered, and it was all done correctly and on time. We would use their services again in the future. I have absolutely no reservations about recommending that someone consider using Concept II's services. SEE FULL JOB HERE”
Inspiration & Ideas
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Have questions about your kitchen or bath remodel? We would love to hear from you! Complete the form to the right and we'll get back to you within a day. If you'd like to speak to a designer, please call us at 585-248-3510.
Concept II is one of the country’s premier kitchen, bath, and closet design studios.Located in Rochester, NY we have an unsurpassed design process, superb product lines, expert installation, and unmatched customer service both during and after a project.
Concept II Closet and Storage Solutions design to solve your organizational problems. There is no project too big or too small for our team. Let our experts build you a custom solution to make your home work better for you and your lifestyle.
Concept II Kitchens and Baths is a true design studio. We handle every aspect of your project, including cabinetry, countertops, appliances, flooring, tile, backsplash material, hardware, fixtures, accessories, lighting, and more.
Concept II Tile takes pride in being like no other tile store you’ve visited. We’re a team of highly experienced designers who are here to help you in your search for tile that’s above and beyond anything at the big box stores.